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Mark Lemley

@marklemley.bsky.social

To be clear, the result in Elster isn't terrible. Elster didn't deserve a trademark for putting a slogan he didn't even create on the front of a T-shirt, and I think there are good reasons not to allow people to trademark other people's names. /1

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Mark Lemley's avatar Mark Lemley @marklemley.bsky.social
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But neither the "content-based restrictions on speech don't need heightened scrutiny" claim nor the "we've been doing some things vaguely like this for a while, so the First Amendment doesn't apply" claim withstand analysis /2

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