Sasadangon, a popular unofficial mascot from Niigata Prefecture, is a sasa dango monster. (Sasa dango, a rice cake filled with red bean paste and wrapped in a bamboo leaf, is a sweet local treat.)
See Hoshitoge Terraced Rice Fields and many other! Vast plains and mountains of Niigata grow qualitative rice, 80 points or more on rice meter! Luster, perfume, stickiness! Koshihikari is most popular in Japan! Visit Niigata! Eat tasty rice, drink tasty sake! (Happy Niigata Joy Tourism Bureau)