Three Teslas crashed in Beverly Hills and one of the passengers (his assistant was driving) was producer wearing a t-shirt with his last name on the front in massive letters.
In other news, I don't know how anyone writes satire anymore.
Guy just identifies as somebody who feels most at home on the beach and wants the world to know it. The #1 Beach Fan shirt was sold out that day.
Just a coincidence that his last name is Beacher. Don't think too hard about it.