Apropos of nothing: One of the wildest degradations of meaning in the last few decades is "luxury."
"Luxury" homes have the same appointments as everyone else's, by and large due to for-profit home-building. There is zero artisan involvement in, like.
Anything.
I might throw "experience" in there, too. Everything wants to be an "experience" now. Buying laundry detergent doesn't mean I want an experience. I just want clean clothes!
The term itself hasn't changed it's just being used for marketing purposes out of band.
I worked on a number of 8-figure houses and there are indeed a lot of crazy appointments. I had a client put in a suede floor, for example.
Yes, it was awful. So were they.
….and here’s a fun fact. “Premium” (I mean the really expensive stuff) appliances work about 5% better than what used to be “Sears” level brands and last 1/3 as long.
🎯
Bespoke Post is emblematic of this trend. It makes me crazy. What about a box of the exact same stuff, mostly mass-produced, that everyone with a subscription receives, screams "Bespoke"?
"You keep using that word. I do not think it means what you think it means."
In real estate, “luxury” literally, canonically means, “priced to sell at $1 million or more.” Luxury can just mean “has a garage” in the right market.
speaking as someone who used to build and remodel houses, very few can afford "artisan" quality work. it's still out there, it's just rare. probably always was tbh. it's not that nobody knows how to do it, or nobody wants it, it's just that that's rich people shit.
I often come back to Sand Hill Rd. being one of the wealthiest single neighborhoods in human history and it looks basically like any other upscale suburb. If we must have elites, we deserve a better class of "better class"
Styles change, the luxury is in the materials used and the design of the home. If someone wanted that house on the left built, they could hire someone to build it. But, no one wants a house built like the one on the left anymore.
"Luxury apartment" has degraded so much that it just means something relatively new that has a kitchen island and a washer/dryer. I roll my eyes whenever someone protests an apartment development because it will be "luxury" units.
And Minimalism! The complete victory of Minimalism, which means engineered and machine-finished materials EVERYWHERE. Glass, laminate, steel. Again: The same materials used in everyone else's homes. But LESS of it. So they CHARGE YOU MORE.
Wild.
I briefly worked for a real-estate agent in Miami who ACTUALLY sold Luxury Apartments and Condos. If that shit doesn't have a room in the Floorplans listed as "staff quarters" I don't want to hear the word luxury.
Go to Biltmore House in Asheville. Now choose a detail. Get right up to it and look close, like you're reading the fine print. The corner of a window facing the waiting area sticks in my mind. It's all flawless, like looking at a 178,000 sq ft swiss watch.
That's some real luxury there.
whew, yeah. HGTV and Whyfair and Ikräppea and Targét and Home Creepot have made mid century chic into mid century beige. Everything is the worst possible materials and build quality. But still incredibly insane prices. The normalization of this only serves the vendors, not us.
Yup NYC and other cities think a door makes it a luxury apt.
As fir actually houses builder grade appliances, mdf on drywall wainscoting abd 10 feet between your house and the other 500 on the development is certainly luxury to this brain dead nation.
They've become fast fashion like everything else. The house doesn't have to have long-lasting quality because the flex is how often you can renovate to a new style.
Somebody told me luxury referred to location
And like
Really though?? Nowhere in Nashville is nice enough to pay the better part of a mil to live in 300 square feet of basic built material
When something is called "luxury" or "luxurious" it usually means that the thing is absolute trash & def not even upper end. It usually means that it is a poor person's idea of expensive. Like argile sweaters.
We splurged to have a local woodworker build a new master closet in our not-at-all luxurious house. It was worth every penny (none of the mass market options come close in quality) and it was a whole lot of pennies.
Whilst not a "luxury" apartment an ex of mine had a higher end apartment in a rapidly gentrified area...there were no cupboards under the bathroom vanity, just an empty space behind sold chip board, literally all you needed was 2 doors and a shelf and they just...didn't
Yes, 'luxury' definitely isn't these days. I also think there's a massive difference between minimalism and bland. And I've got to say, as a Brit surrounded by Victorian architecture, and with the terrible teeth to prove it, that is a horrifically kitsch confection you've chosen there :)
I have a crap starter home that's 40+ y.o. but even it has little covered areas out from the roofline for aesthetics and to put sitting areas, etc. Railings, extra trim, etc. The 25+ yrs newer homes across the way are sheer flat surface walls of soulless awful.